
Case Study

With a Mumbai base and over two decades of experience, Axis My India is a leader in innovative media, offering advertising, marketing, printing, research, surveys, and rural outreach. Their reach is truly national, spanning 160 million households across India. Axis My India, a consumer data expert from India, is now featured in Harvard Business School’s curriculum. The prestigious school created a case study on its impressive election forecasting model.
Their election forecasting model is now a Harvard Business School case study, tackling the challenges of predicting elections in India's diverse democracy (22 languages, 6 neighbors!). Several reputable news channels, such as Mint, India Today, ET Now, and many more, have even picked up the news of this recognition.
Trusted by leading education technology innovators.

Axis My India needed a faster and more efficient way to deliver relevant news to its users. Manually gathering news from multiple sources was time-consuming, limited content diversity, and made it difficult to provide real-time updates. The company required a scalable solution to access accurate, global, and customizable news content in one place.
By integrating NewsData.io's news API, we provide comprehensive and up-to-date news content. This keeps users informed about what's happening, allowing them to make better decisions. Additionally, the API integration streamlines content management and frees up resources for further app development. Looking ahead, Axis My India might explore functionalities like location-based news or personalized news feeds to further leverage the API's capabilities and provide an even more enriching user experience.
Axis My India implemented a strategic solution to address this challenge: integrating NewsData.io's powerful news API. This API grants access to a vast pool of news articles from over 102342+ news sources across 206 countries and in 89 languages.
Team Axis My India
Engineering Team
"The perfect solution for real-time updates is NewsData.io, which not only helped us bring solutions but also helped improve our strategies. The excellent coverage from numerous trusted sources around the world, with the latest updates, helped us stay ahead of all the challenges"
4.7
NewsData.io offers several advantages that make it ideal for Axis My India's needs:
With a huge database of news articles across various topics like business, tech, sports, and entertainment, the API delivers different content to suit the interests of Axis My India users.
NewsData.io’s fast updates keep Axis My India users informed with breaking news.
Axis My India users can trust the news they see because NewsData.io carefully checks it for accuracy before including it in the app.
By using keywords, Axis My India could curate specific news articles relevant to trending topics or user searches.
NewsData.io’s API provides extensive filtration options, allowing users to customize the news feed based on published dates, countries, languages, and other criteria.
NewsData.io is a platform for a vast ocean of news articles. NewsData.io is a user-friendly API, with over 102342+ reliable news sources in 89 languages available to you. NewsData.io boasts a historical archive dating back seven years, allowing Axis My India to tap into a rich tapestry of past events and news stories. With comprehensive and reliable solutions for Axis My India, it stands out to be the perfect helping tool.
Equip your app with real-time news from NewsData.io. Experience industry-leading coverage, reliable data, and seamless integration. Visit NewsData.io and unlock a free trial to see how we can power your app's news experience.